Not too long ago, Gov. Murphy said that he wants to prevent opioid abuse and that he would need $100 Million to implement a program that works toward that goal. One of the more surprising bits of Murphy’s announcement was when he said he wouldn’t be spending any of the money on public service announcements for preventing opioid use.
Although broadcasting on TV would technically reach more New Jerseyans, he doesn’t think young people would pay any attention to the format. After saying the opioid abuse was a “national crisis,” he still noted that, “In New Jersey, opiate overdose in young adults is the number one cause of accidental deaths, which included deaths from motor vehicles. He also mentioned “drug diversion” is even coming into play, which is when drugs are prescribed to one person, but they end up with people who don’t have a real opioid prescription at all. Hopefully that leads to fewer cases of opioid addiction.
Craig Gronczewski, MD MBA, chairman of the department of emergency medicine at Penn Medicine Princeton Medical Center, has no intention of doing television ads about opiate addiction. He is intent, however, upon implementing a hospital-based strategy to tackle the problem. I worked with Gronczewski for several years and know that his youthful appearance and congenial personality belie a steely determination when it comes to finding ways to address flaws in our health care delivery system.
“Opioid addiction is a national crisis,” he says. “The United States has less than 10 percent of the world’s population, yet consumes more than 80 percent of the world’s opioids. And Princeton has not escaped the epidemic. In the ER, we see multiple people every day who have either overdosed on or are seeking detox from opioids. Click Here to Continue Reading